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Rich Communication Services (RCS) Policy

Last updated: 29 July 2026

This Rich Communication Services (RCS) Policy explains how Multicom Communication Solutions Limited uses verified RCS business messaging to communicate with customers, and how your information is handled and protected throughout that process.

On this page

  1. 1. What is RCS
  2. 2. Business Messaging
  3. 3. Verified Sender Information
  4. 4. Rich Media Content
  5. 5. Interactive Messaging
  6. 6. Customer Consent
  7. 7. Data Collection
  8. 8. Analytics
  9. 9. Message Retention
  10. 10. Privacy
  11. 11. Security
  12. 12. Customer Rights
  13. 13. Opt-Out
  14. 14. Contact Information

01What is RCS

Rich Communication Services (RCS) is a modern messaging protocol that enables verified businesses to send rich, interactive messages, including images, carousels, suggested replies, and action buttons, through a customer's native messaging app.

02Business Messaging

MultiCom uses RCS business messaging to deliver enhanced customer communications, including booking confirmations, service updates, and interactive support conversations, to customers whose devices and carriers support RCS.

03Verified Sender Information

Our RCS messages display a verified business profile, including our company name, logo, and verification badge, so recipients can confirm they are communicating with the genuine Multicom Communication Solutions Limited business account.

04Rich Media Content

RCS messages we send may include images, product or service cards, carousels, and branded visual elements designed to make communications clearer and more useful than plain text messages.

05Interactive Messaging

Our RCS messages may include suggested reply chips and action buttons (such as "Book Now" or "Learn More") that allow you to respond or take action directly within the conversation, without leaving your messaging app.

06Customer Consent

As with SMS, we only send RCS messages to customers who have provided consent, whether through a web opt-in form, a documented business relationship, or during client onboarding. Marketing-type RCS messages require separate, explicit opt-in.

07Data Collection

Sending RCS messages may involve limited technical data about message delivery status (such as read receipts, where supported by your device) in order to confirm successful communication.

08Analytics

We may analyse aggregated RCS engagement data (such as reply-button usage) to improve the relevance and usefulness of our messaging, without using this data to build individual profiles beyond what is necessary to deliver the service you requested.

09Message Retention

RCS message content and delivery metadata are retained only as long as necessary for customer support, record-keeping, and compliance purposes, consistent with our Privacy Policy.

10Privacy

Personal information associated with RCS messaging is handled in accordance with our Privacy Policy.

11Security

RCS messages are transmitted through carrier and platform infrastructure with encryption in transit. We do not include sensitive information such as passwords or full payment card numbers in RCS message content.

12Customer Rights

You have the right to know what information is collected through our RCS messaging, to request its correction or deletion, and to withdraw consent to receive further messages at any time.

13Opt-Out

You may opt out of RCS messages at any time by replying STOP, using the opt-out option presented within the message thread, or by contacting us directly at info@multicomsltd.com.

14Contact Information

Multicom Communication Solutions Limited · info@multicomsltd.com · +234 916 356 0344

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MultiComCommunication Solutions Ltd

A technology and marketing consulting firm with over 18 years of experience, creating brands so close to their audience they become a lifestyle.

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